Blog

News, resources, and updates about ShipAny

The Delisting of BIGO LIVE and LiveMe: Expanding on the Random Risks Facing Social Apps

Social apps face rising delisting risks as Apple tightens policies—greed and randomness challenge developers' survival.

Strong Interpretation of Apple's EU Merchant Policy

Apple's EU merchant policy requires developers to declare their status—choosing "Yes" or "No" avoids app removal, but risks vary.

Why I Prefer the "Two Small Steps, One Big Step" Strategy When Releasing Major Updates for Apple Products

Two small steps, one big step" strategy: Release two minor updates first to reduce review risks, then launch the major version to boost approval rates and pinpoint issues

Self-Rescue for Apple Developer Review: Curing the Stubborn 4.2 Issue

The Apple Review Team rejected the developer's app based on App Store Guideline 4.2 (Design – Minimum Functionality), stating that the app's limited features or content fail to provide sufficient usefulness and value to users.